Our Direct General Companies

"Direct" and "Direct Auto" refer to the operating companies within the Direct General Group of Companies.  As a holding company, we are comprised of insurance companies and agencies.  Of those, the names you might be more familiar with  include:

• Direct General Insurance Agency, Inc.
• Right Choice Insurance Agency, Inc.
• Cash Register Auto Agency
• Florida No Fault

While the names of our companies might be different, they deliver the same dedication to providing our clients with excellent affordable insurance, top of the line financial help and complete agency services.  And we're able to promise this with a set of strong core values held by Direct General Corporation.

Direct Values

• We do the right thing.  We act with integrity, adhering to the highest ethical standards and providing open, honest communication while respecting the differences among our clients and each other.
• We are results focused. We strive to timely, tenaciously and consistently execute well-developed plans, goals and objective, and we accept responsibility for the results they deliver.
• We communicate.  We are open and clear, continuously striving for understanding to improve performance and exceed our customer expectations.
• We are flexible.  We change with the environment in order to remain innovative, competitive and able to meet our client's needs.  We encourage thoughtful and innovative solutions to challenges within our market.
• We strive to provide the best customer service. We always work to do right by our clients; and we remain committed to supplying a great product, building strong relationships and honoring our promises.

Together, our values provide the foundation that allows us to do right by our clients and our employees.